The Experience to Meet Your Business Needs

The team that works on your account is a key factor to your success, and Mindshare PR realizes that in today's constantly changing market some windows are smaller than others so time is of the essence. All Mindshare PR team members are accomplished PR professionals with extensive technology industry experience, so can quickly ramp up on any given project with two goals – to get results and provide outrageous client service. By eliminating the need for extensive training or ramp time, this business model is extremely cost-effective and obtains superior results. Mindshare PR can bid projects competitively, and can always match the account or project with the right talent.

Heather Fitzsimmons Principal Heather has more than 16 years of industry experience. Known for providing effective strategy, as well as rolling up her sleeves and executing programs, Heather founded Mindshare PR in December 2000. She has worked both on the corporate and agency sides of the business for a wide-range of emerging and established technology companies, creating custom programs to deliver stellar results for each. Prior to founding Mindshare PR, Heather managed the public relations program for Lipstream Networks where she helped raise the visibility of the emerging VoIP service provider among key media, analysts and industry influencers. Before Lipstream, Heather worked for several top-rated public relations agencies including Edelman Public Relations Worldwide, Kamer~Singer & Associates (acquired by GCI Group), Bender, Goldman & Helper (now Bender/Helper Impact) and Macy+Associates. Heather holds a bachelor of arts degree in English from Loyola Marymount University. You may reach Heather at heather [at] mindsharepr [dot] com.		Location: Los Altos, CA Sample experience: Charles Schwab & Co. CloudShield Technologies CPlane Digital Harbor Five9 Identity Engines Ingrian Networks InterOPS Management Solutions Microsoft Corporation Network Engines Packeteer Premisys Communications Spirent Communications Vivace Networks XenSource
Pam Robinson Account Director Pam brings more than 12 years of public relations experience to the team. She has extensive knowledge of the network management, security and wireless industries among others. Pam specializes in media and analyst relations, and has developed many successful relationships with top industry analysts and media at business and IT trade publications. Prior to Mindshare PR, Pam was a senior account manager for Bass River Communications, a Cape Cod-based public relations agency specializing in helping to launch new technology companies and products. Previous to Bass River Communications, Pam worked for O’Sullivan Communications as a public relations specialist. You may reach Pam at pam [at] mindsharepr [dot] com.		Location: Boston, MA Sample experience: Aegis Semiconductor Artel Video Systems Five9 Identity Engines Ingrian Networks InterOPS Management Solutions Pingtel Corporation Ridegway Systems & Software Sirocco Systems (acquired by Sycamore Networks) Sonexus Vivace Networks
Karen Sarah Karamchandani Account Executive Karen Sarah joined Mindshare PR after graduating with her master's in motion pictures and film from the San Francisco Academy of Art University, where she honed her pitching skills as a producer and writer. At Mindshare, she has worked with a number of privately-held technology companies in virtualization, security and data center automation. Excited by and eager to learn about computers and new technologies, Karen Sarah previously worked as an intern with the Stanford Computer Forum and various Bay Area startups honing her writing, multimedia and analytical skills. She graduated cum laude with her bachelor of arts in psychology from Harvard University. You may reach Karen Sarah at ks [at] mindsharepr [dot] com.		Location: Los Altos, CA Sample experience: FastScale Technology Identity Engines Ingrian Networks Netronome Systems Stanford University There XenSource
Danielle Tarp Account Executive Danielle joined Mindshare PR after working for an international executive recruiting firm in London, which she joined after graduating from the University of California at Santa Barbara. While working in recruiting, Danielle was introduced to a variety of industries and developed a special interest in technology. At Mindshare, Danielle has worked with a number of technology start-ups in the virtualization, network security, and requirements management industries. During her time at UCSB, Danielle was an active member in a number of community organizations with which she helped organize speaker events, draft event collateral, secure donations from local vendors and contact local newspapers for event coverage which helped hone her writing and communication skills. Graduating with honors, Danielle received her bachelor of arts degrees in communications and film and media studies. You may reach Danielle at danielle [at] mindsharepr [dot] com.		Location: Los Altos, CA Sample experience: FastScale Technology Korn/Ferry International Netronome Pano Logic VMLogix
Julie Galla Senior Associate Julie has 14 years of public relations experience, including media relations, account management, customer success stories/reference programs and writing. Julie leverages her expertise in strategic planning, presentation, management and implementation of PR strategies to develop effective communications programs. Over the course of her career, Julie has been influential in the planning and implementation of full-service public relations and customer success story programs for a host of high technology companies including Adobe Systems Inc., Corel Corporation, Pivotal Corporation, Sun Microsystems Inc., SGI and WetFeet.com. Julie has also worked as public relations manager at Pivotal Corporation, a leading developer of customer relationship management solutions. During her tenure at Pivotal, she developed and managed the company's PR program and was instrumental in garnering international exposure for the company and its products within IT, business and analyst communities. Julie holds a Bachelor of Public Relations from Mount Saint Vincent University in Halifax, NS. You may reach Julie at julie [at] mindsharepr [dot] com.		Location: Vancouver, BC Sample experience: Adobe Systems Corel Corporation Fujitsu Computer Systems Pivotal Corporation Sun Microsystems SGI WetFeet.com