All case studies
PR & Analyst Relations2025–current

CodeRabbit

As AI-generated code floods engineering teams, review has become the bottleneck. Mindshare is building CodeRabbit's authority on AI code quality through proprietary research (13.9M PRs analyzed for the Weekend Engineering Report, a 470-PR study showing 1.7× more issues caught) and earned media across The New Stack, DevOps.com, and Reddit. Customer proof from Showpad: 65% less review workload, 46% faster cycle time.

13.9M PRs
Analyzed for the Weekend Engineering Report
470-PR study
Original research driving coverage
Forrester
Analyst backgrounders and briefings
Trade + dev press
Sustained earned-media cadence
The challenge
  • AI exploded code volume — review became the new engineering bottleneck
  • Crowded, fast-moving field: Greptile, Qodo, Cursor BugBot, Copilot
  • Vendor-run benchmarks are distrusted — credibility needs original, defensible data
  • The 'vibe coding' quality debate lacked an authoritative vendor voice
Mindshare approach
  • Built an original-research engine — the Weekend Engineering Report and 470-PR study
  • Advanced the 'review is the new bottleneck' and AI-code-quality narrative
  • Positioned CEO Harjot Gill and launched the Agent and Slack Agent for governance
  • Drove analyst backgrounders (Forrester) and Tier-1 dev media (The New Stack, DevOps.com)
Results
  • 01Proprietary datasets circulate organically, cited across Reddit, LinkedIn and trade press
  • 02Benchmark coverage established CodeRabbit's technical credibility without vendor-speak
  • 03Customer proof pieces — Showpad, among others — landed in developer and business media
  • 04Raised visibility in the AI code-review category vs. fast-moving rivals